Original Pitch Frames
Chosen Design Direction
In addition to contributing to the line up of Shark Week shows on Discovery, Radley Studios was also asked to design and produce the network package for use on air during Shark Week. I executed several directions, including the selected design which was based on the network package Radley designed the previous year. I also directed the animation team, strategized the network toolkit functionality, supervised the toolkit build and provided the styleguide to Discovery.